"If it isn't written, it isn't a plan"

Strategic Communications
Pathos doesn’t merely communicate. We change opinions through meticulous planning. Using strategic intelligence we develop and implement effective messages and alter key perceptions to change behaviour, opinion and allow our clients to win.

Pathos works exclusively with Stack Data Strategy, combining polling and focus groups with the latest analytical and modelling techniques to provide a 360 view of opinion, insights, and trends.

Issues Management
We manages crisis situations in a multitude of industries through transparency, honesty, and speed. We deftly craft strategies that put clients ahead of rapid political and regulatory changes, competitors, critics, and changes in the external environment. Our crisis management is based on what will work, without guessing. We monitor how our clients are being talked about in real-time across multiple platforms and develop timely, effective response plans to deal with negative news and information.

Successful engagement campaigns require sophisticated strategies and a relentless focus on the details. Our team provides plenty of both. We’ve created effective and groundbreaking campaigns, and want to help you do the same.

Media Relations
Pathos specializes in crafting the right narrative for its clients, amplifying their voice in the larger conversation. Our distinctive capabilities include extensive success in placing stories, a wide network of journalistic contacts, a deep understanding of audience demographics, and a proven ability to train and counsel business, advocacy, and government leaders.